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Tom Ford Taps Angelina Jolie for New Runway Lip Color Campaign

The collection will feature 18 shades, 10 existing and 8 new.

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By: Rachel Klemovitch

Assistant Editor

Tom Ford has launched a new Runway Lip Color with a new campaign, starring award-winning actress Angelina Jolie. 
 
Launching on September 3, the campaign images and video show Jolie studying for a role, a character that loves the camera almost as much as it loves her. 
 
It features Jolie as a “portrait of a woman who makes everything in her gaze her own, drawing confidence from the power of her signature shade:” 16 Scarlet Rouge.
 
The campaign is lensed by Mert Alas and Marcus Piggott, a cinematic homage to feminine beauty and its power. 
 
The new Tom Ford Runway Lip Color is made with a hydrating complex that conditions lips in decadent emollience and rich, fade-resistant color. 
 
Debuting in September, the collection will feature 18 shades, 10 existing and 8 new.

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